Value-to-Value-Segmentierung im Vertrieb
Crossref DOI link: https://doi.org/10.1365/s11621-014-0377-4
Published Online: 2014-08-16
Published Print: 2014-08
Update policy: https://doi.org/10.1007/springer_crossmark_policy
Bongaerts, Robert
Krämer, Andreas
