Crossmark

Digitales Marketing – in flotten Sprüchen

Crossref DOI link: https://doi.org/10.1365/s40702-024-01070-7

Published Online: 2024-04-22

Published Print: 2024-06

Update policy: https://doi.org/10.1007/springer_crossmark_policy

Authors

Robra-Bissantz, Susanne
Funding

Funding for this research was provided by:

Technische Universität Braunschweig
License Information

Text and Data Mining valid from 2024-04-22

Version of Record valid from 2024-04-22
More Information

Article History

Accepted: 3 April 2024

First Online: 22 April 2024