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The Role of TARP Factor in Social Network Advertising in Brand Awareness and Purchase Intention of Sport Brands

Crossref DOI link: https://doi.org/10.29252/aassjournal.866

Published Online: 2021-04-01

Update policy: https://doi.org/10.29252/crossmark-policy

Authors

Sepehrian, Amir Hossein

,

Aghaei Shahri, Malihe Sadat

,

Azimzadeh, Seyed Morteza

,
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Journal Owner: Annals of Applied Sport Science

Journal Publisher: Annals of Applied Sport Science