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The effects of perceived effectiveness of e-commerce institutional mechanisms on customer stickiness: The role of customer value co-creation in ota platforms in Viet Nam

Crossref DOI link: https://doi.org/10.32508/stdjelm.v7i4.1234

Published Online: 2023

Published Print: 2023

Update policy: https://doi.org/10.32508/stdjelm.crossmark

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