A Structural Equation Modeling on Analysis of Preference Advertisement in Building Brand Equity
Crossref DOI link: https://doi.org/10.35940/ijitee.A4007.119119
Published Online: 2019-11-30
Update policy: https://doi.org/10.35940/beiesp.crossmarkpolicy
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Panwar*, Dr. Diksha
Bangari, Dr. Monika
Thakur, Dr. Sandeep Kumar