Identifying the Factors Influencing the Consumers Invariably To Make Brand Preferences among the Durables
Crossref DOI link: https://doi.org/10.35940/ijitee.K1841.0981119
Published Online: 2019-09-30
Update policy: https://doi.org/10.35940/beiesp.crossmarkpolicy
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Kumar, B. Mohan
Pinakapani, P.