Effectiveness of Retail Marketing-Mix on Consumer Patronage: A Performance Assessment of Selected Supermarkets
Crossref DOI link: https://doi.org/10.35940/ijrte.D9038.118419
Published Online: 2019-11-30
Update policy: https://doi.org/10.35940/beiesp.crossmarkpolicy
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Khan*, Amir H
Bilal, Mohammad
Agrawal, Mayank V
