The Impact of the Colour of the Packaging Influencing the Buyer’s Purchase Intent
Crossref DOI link: https://doi.org/10.35940/ijrte.D9453.118419
Published Online: 2019-11-30
Update policy: https://doi.org/10.35940/beiesp.crossmarkpolicy
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Damodaran*, Deepa
Sambandam, Dr.N