Determination of Customer based Brand Equity and Its Impact on Loyalty for Apparel Brands among Young Students of Chennai City
Crossref DOI link: https://doi.org/10.35940/ijrte.C6879.098319
Published Online: 2019-09-30
Update policy: https://doi.org/10.35940/beiesp.crossmarkpolicy
Reddy*, V. Devendranath
,
Kavitha, S. Fabiyola