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Digitalization and Sports Sponsorship Strategy: A Review and Research Agenda

Crossref DOI link: https://doi.org/10.52547/aassjournal.1066

Published Online: 2022-12-01

Update policy: https://doi.org/10.29252/crossmark-policy

Authors

Garza Segovia, Marcela

,

Kennett, Chris

,
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Journal Owner: Annals of Applied Sport Science

Journal Publisher: Annals of Applied Sport Science