Strategic capability and sustainable competitive advantage in large pharmaceutical firms: The moderating role of market entry mode
Crossref DOI link: https://doi.org/10.5897/AJBM2026.9756
Published Online: 2026-10-31
Update policy: https://doi.org/10.5897/crossmark_policy
Abdikadir, Doyo Wario
Zachary, Awino
Winnie, Njeru
Moses, Machuki