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The Effect of Cognitive and Affective trust on Sport Fan Behavior after Team’s Loss: A case of the US men’s national soccer team viewership

Crossref DOI link: https://doi.org/10.24985/kjss.2021.32.2.288

Published Online: 2021-06-30

Update policy: https://doi.org/10.24985/kjss.2021.32.2.288

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